At Bakelite, we’re proud of the diverse experiences, talents and backgrounds of our global associates. Each employee has their own Bakelite story, and in this series – My Bakelite Story – we highlight associates in different locations, departments and career stages. Each putting their fingerprints on the organization in their own unique ways.

Today, we’re proud to spotlight Krunal Shah, Manager of Supply Chain, Atlanta, GA whose nearly decade-long journey at Bakelite exemplifies growth, innovation, and leadership.
Krunal Shah began his career at Bakelite 9.5 years ago as a Supply Chain Analyst, stepping into a new industry with curiosity and determination. Over the years, he has embraced challenges, driven continuous improvement, and evolved into a leadership role. Krunal now leads Demand and Supply Planning, as well as the Sales & Operations Planning (S&OP) processes.
His strategic approach to planning and operations plays a vital role in aligning Bakelite’s supply chain with customer needs, enhancing forecasting accuracy, and fostering cross-functional collaboration. Krunal’s work directly supports Bakelite’s mission to deliver innovative solutions with integrity and efficiency.
A: I currently serve as Manager, Supply Chain, leading Demand and Supply Planning along with the Sales & Operations Planning (S&OP) processes. I joined Bakelite 9.5 years ago as a Supply Chain Analyst, new to both the company and the industry. Since then, I’ve grown through diverse challenges and continuous improvement efforts, evolving into a leadership role where I help drive planning strategies critical to our supply chain efficiency and business success.
A: My work in Demand and Supply Planning and S&OP directly supports Bakelite’s mission by aligning operations with customer needs and driving efficiency. I focus on process improvements, enhance forecasting capabilities, and promote cross-functional collaboration. All of which contribute to customer satisfaction and long-term business success. By prioritizing safety, integrity, and innovation, I strive to leave a lasting positive impact on our organization.
A: The constant opportunity to learn and grow is what I enjoy the most. Every day brings new challenges, keeping the work engaging and dynamic. What sets Bakelite apart is its strong customer focus, commitment to innovation, and a collaborative culture where ideas are welcomed and contributions are recognized.
A: Stay curious and open to learning. Bakelite offers great opportunities if you’re proactive and ready to collaborate. Bring your ideas, embrace challenges, and lean into the culture of continuous improvement. If you thrive in a fast-paced, team-oriented environment, you’ll fit right in.
A: Bakelite has been incredibly supportive throughout my journey – from starting as an analyst to growing into a leadership role. The company values learning, embraces challenges, and supports work-life balance, which has helped me navigate both personal and professional milestones.
A: Attending the Supply Chain Summit stands out – it’s a great chance to connect with the broader team through fun team-building events and meaningful conversations. These moments strengthen our relationships and make collaboration even more rewarding.
A: Definitely – the Supply Chain team, along with mentors and peers across departments, have played a significant role in my development. Their support and collaboration have helped shape my career and encouraged continuous learning and growth.
A: I aim to create an open and supportive environment where new team members feel comfortable asking questions and sharing ideas. I guide them through our processes, offer practical insights, and encourage a mindset of collaboration and continuous improvement. Just as my mentors did for me.